28 Triggers

A Psychological Sales System

For Coaches, Course Sellers & Infoproduct Marketers

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28 Triggers

By Matt Webley 8-Figure Copywriter & Infoproduct Marketer

What is 28 TRIGGERS:

28 Triggers is my list of the most POWERFUL influence & persuasion psychological triggers that I have used over the last 20+ years selling over 8-figures of information products, courses & coaching online in my spare time. There is NOBETTER list.

None of these are here because I ā€œread about them on the internetā€, or watched some video. Whilst I didn’t INVENT most of these concepts, I have applied them ALL to my business many times over 23+ years and they are proven to increase the amount of people that take action MANY, MANY times… time and again, without fail! When used in conjunction with each other, the 28 Triggers have a compounding effect. Master these, implement these and I challenge you to find a sales funnel, email sequence, webinar or sales process that these 28 Triggers cannot improve.

How to use 28 Triggers:

You do NOT need to use ALL of these 28 Triggers. But adding 2-5 triggers to EVERYTHING you do, being mindful of HOW you use them, will astound you with their effectiveness. If ever there was a HACK for influence or persuasion, this is it!

You should refer to this list OFTEN and implement them in your business until it’s second nature.

Sprinkle these over everything you do and WATCH THE MAGIC HAPPEN!

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